The Williams Racing Fan Zone, presented by Kraken, has arrived in London.

From Tuesday, July 2nd, to Sunday, July 7th we will be at Piccadilly Circus, with several unforgettable experiences to enjoy here in the capital.

Our driver duo, Alex Albon and Logan Sargeant, as well as Team Principal James Vowles, will all be dropping by in addition to Jenson Button and Academy driver Zak O’Sullivan.

Make sure you also check out the Where’s Williams Fan Zone AR Experience to be in with a chance to win a British Racing Experience for two (available in app only).

This free experience will take you to some of the most recognised parts of London, place a virtual crate and reveal a unique Williams Racing surprise. Enjoy!

Play our mobile game “Where’s Williams Fan Zone” for a chance to win big

We’re thrilled to reveal a brand-new free experience on our official app: 

Our very own augmented reality (AR) mobile game is now live and ready to play in London, the location for our next 

Pick your favourite driver and take a walk around the British capital, stopping by some of its most iconic landmarks. Use the map to guide yourself to the nearest “W” before tapping on it to reveal the AR experience.

Use your mobile phone's camera to place a virtual crate and reveal a secret Williams Racing surprise. Collect an item at each of the three locations for an exclusive badge and your chance to win a British Race Experience for two!

Once you’ve claimed your badge, cherish it and take it to our 

Claim all the other badges within our Fan Zone for your chance to pick up another unique prize.

Now, where do you need to head on our game? Well, all the locations are near our Fan Zone, so it should take less than an hour to complete. See The Victoria Memorial on The Mall, check out Trafalgar Square and soak up the hustle and bustle of Piccadilly Circus.

Have fun and be aware! We want our fans to have a great time playing Where’s Williams Fan Zone, but please do so safely and be aware of your surroundings at all times.

For those who don’t have our app, don’t worry! Click below and check out the garage yourself.

Where's Williams

Where's Williams Fan Zone

Scroll down for the entire breakdown of everything happening at our free-to-enter Williams Racing Fan Zone this week:

A chance to win prizes by collecting badges around our Fan Zone

A chance to win a meet and greet with our guests after their Q&As

Official Williams Racing team kit and a very special

Visit the Kraken stall to try the Hanging Bar challenge, retro gaming station, Scalextric set and History in the Making Edition #4 and #5

Experience the Komatsu haul truck simulator

Test your reactions at the Myprotein Batak machine

Get your best look on the Keeper Security Spin Cam

Check out our decorated history through iconic trophies and memorabilia worn by some of our Championship-winning Williams racing drivers

See two of our most famous cars - the FW07B and FW16B - in addition to our current FW46 show car

e and enter for the chance to win a British Racing Experience for two (available in app only)

*All timings are subject to change. Follow us

To be eligible to win an exclusive Meet and Greet with Alex, Logan, James, Jenson and Zak after their Q&A's, make sure you have claimed all of the badges throughout the Fan Zone PLUS their appearance badges up to three hours before their appearance.

48 Regent Street, Piccadilly Circus, London, W1B 5RA

Tuesday 2 July: 1000-1800
Wednesday 3 July: 1000-1900
Thursday 4 July: 1000-1900
Friday 5 July: 1000-1900
Saturday 6 July: 1000-1900
Sunday 7 July: 1000-1500

Our Williams Racing London Fan Zone, presented by Kraken, is open

Join us all week at our venue in London

London Fan Zone timings (BST)*

WED 3 JULY

THUR 4 JULY

LOCATION

OPENING TIMES (LOCAL)

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