Championship-heritage yellow will remain on the FW46 for the Las Vegas Grand Prix, in partnership with
Keeper Security.
Our throwback livery with
Mercado Libre was a huge hit in Mexico and Brazil, so we’re delighted that it will be appearing once again — thanks to our growing relationship with the leading cybersecurity software provider.
Keeper will debut an exclusive engine cover takeover at the Las Vegas Strip Circuit, to sit alongside their existing placements on Alex and Franco’s cars.
But Keeper’s involvement in Nevada won’t be limited to the track — they’ll be appearing at the Williams Racing Fan Zone (18th-23rd November) at the New York-New York Hotel & Casino, too.
Visitors will have the opportunity to capture a unique 360-degree video with Keeper’s Spin Cam, try their hand at F1 racing simulators, explore exclusive Keeper offers, and see the Williams FW46 show car and Keeper-branded engine cover up close.
What’s more, Keeper will be holding a special event at the Fan Zone on Wednesday, when 600 lucky fans will take home a free Keeper x Williams Racing tote bag, individually customised by a local airbrush artist. The personalised, limited edition tote bags will be available on a first come, first served basis.
This collaboration between Williams and Keeper celebrates the synergy of speed, security and innovation, with the new one-off special livery highlighting Keeper’s commitment to safeguarding its customers’ digital assets with the same rigour and excellence demanded on the F1 circuit.
After all, they are the leading provider of zero-trust and zero-knowledge cybersecurity software protecting passwords, passkeys, privileged access, secrets and remote connections.
Williams Racing’s Commercial Director James Bower reflected on the value of this partnership with Keeper, saying:
“Keeper Security joined our mission to return to the front of the grid earlier this year and since then our partnership has gone from strength to strength.
“This striking Las Vegas engine cover takeover will showcase our joint values of innovation and speed, which are vital to both cybersecurity and on-track performance.”
Darren Guccione, CEO and Co-founder of Keeper Security, also commented on the two organisations’ relationship:
“Formula 1 represents the pinnacle of speed and strategy,” he said.
“Our presence on the Williams Racing engine cover at the Las Vegas Grand Prix celebrates the team’s technical mastery and elevated design, and further showcases Keeper’s dedication to securing the team and our customers’ most sensitive digital assets.”
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